Website Design & Development
The Global Centre of Rail Excellence (GCRE) is a purpose-built site focused on world class research, testing and certification of rolling stock and infrastructure. The site will be the UK’s first net zero railway and house innovative new rail technologies that will be unrivalled across the continent of Europe and beyond.
We were commissioned by GCRE in December 2022 to develop and populate a bilingual website to act as an informational hub for the project that also featured a news blog and newsletter sign-up function. The aim being to raise awareness of the GCRE project and keep users up-to-date with ongoing project developments.
The scope of high-quality professional images to transform the look and feel of a website was really evident in this project.
We provided GCRE with a bespoke website design, tailored following the selection of particular visual elements and functions identified during our fact find process, where we presented several examples of our other website designs.
The result was a fully bilingual website, translated via the WordPress translation plugin, Weglot. The finished site included all the requested functions, such as a news feed on the homepage –ensuring that users are signposted to the latest articles, and an additional requested function of a Mailchimp sign-up integration throughout the site.
We also provided end-user training videos to educate the GCRE team on their new WordPress CMS so they were able to fully utilise the site and update users on relevant industry information and the latest news as the project progresses.
The primary challenge for GCRE’s website launch was the strict deadline we had to work with. Due to GCRE being a newly established business, there was also limited access to assets in the form of images and branding to populate the site. Web Adept worked in partnership with Seren Global Media on this project to deliver the website on-time. It was important to coordinate both company’s roles within the project to deliver a smooth and timely launch. Seren Global Media provided copy and set up social media profiles to keep us on track for project launch.
The WebAdeptUK team were extremely professional and provided us with exactly what we were looking for in terms of our new website. Creative, helpful and full of useful suggestions, they helped us get the final product we needed. I would recommend them to others – a really skilled team.
All projects start with a quote. Give us a few details about your project and we will get back to you with a quotation. Not sure what you want or prefer to talk to someone? Give our friendly team a call on 01437 720033.